After encouraging travellers to celebrate their true connection this February, the new communication campaign for DNATA Catering, the company that owns part of the restaurants and cafes at Henri Coandă Airport in Bucharest, continued with its next phase, dedicated to the “Mărțișor” and to the Women’s Day.
Airport passengers were encouraged to think of the special women in their lives under the slogan: Let’s celebrate the beautiful half that makes the world go round. The women received flowers and, on their special day, were treated to a surprise concert by the Sonore quartet at The Left Bank, one of the airport’s DNATA venues.
Moreover, staff was dressed in customised clothing with the campaign’s visuals and offered flowers and smiles to all the female passengers who crossed their path.
